News

Tiffany & Co. Unveils First Store in Washington, D.C.

NEW YORK, NY (March 4, 2019)

Today, Tiffany & Co. unveiled its first store in the nation’s capital, at CityCenterDC. The new store offers visitors a modern and luxurious retail experience with the iconic designs for which Tiffany has been known for 182 years.

This location marks the company’s third store in the Washington, D.C. area, but its first in the capital. The new store’s location, at 960 New York Avenue, pays tribute to New York, the brand’s founding city. In celebration of the grand opening, the CityCenterDC store will exclusively offer a Tiffany sterling silver Washington, D.C. Postcard charm.

“Washington, D.C. has played a significant role in Tiffany & Co.’s history. Historical figures, presidential leaders and first ladies have donned our designs. In fact, Tiffany designed some of the most important U.S. seals in American history, including the Great Seal of the United States, which can be seen on the dollar bill,” said Alexandra Winokur, group vice president, Northern America Retail. “We are thrilled to welcome today’s clients to experience our renowned quality, craftsmanship and style in a beautiful new and centrally located Washington, D.C. location.”

The 5,000 square-foot CityCenterDC store showcases a broad range of Tiffany’s product assortment in a sleek and architectural space. The store features dedicated salons including: Love & Engagement, Concepts & Collections, Home & Accessories, a new Discovery Salon and an intimate Private Sales Salon.

In celebration of the store opening, CityCenterDC will be hosting a month-long Tiffany Archival Exhibition through March 30, 2019, displaying several of the brand’s most notable pieces from American history. Highlights include a platinum and diamond American Flag brooch, a necklace and brooch from Mary Todd Lincoln’s personal collection, President Franklin D. Roosevelt’s Tiffany gold watch, a diamond and ruby clip worn by Jacqueline Kennedy and a collection of U.S. seals all designed by Tiffany & Co. The exhibition is open to the public.

The new CityCenterDC location will have a unique all glass façade with signature Tiffany Blue®-lit panels that will make the store completely visible from the street.

Once inside, guests are immediately immersed into the world of Tiffany which includes a one-of-a-kind gilded Tiffany Blue® magnolia chandelier at the center of the store. Another standout is an eye-catching, oversized neon sign created by graffiti artist Faust, featuring a quote from Tiffany founder, Charles Lewis Tiffany, “Beautiful design makes a beautiful life.”

Each element of the store is designed to be captivating and unexpected, yet inviting and evocative of the brand’s rich heritage. Tiffany’s signature etched wheat-leaf motif is seen throughout, while radial marble floors meet large marble fluted columns that rise up to the grand 14-foot ceilings. To round out the store’s evolved design, custom artwork was created unique to this location.

Visitors to the store will find a mix of Tiffany’s new designs as well as its classic collections. This includes the new Tiffany Paper Flowers™ and Tiffany True collections. In addition, visitors will see new in-store personalization offerings, ranging from tags and pendants to home and accessories items. Customers will discover new interpretations of Tiffany T, Tiffany HardWear, Everyday Objects, Tiffany Victoria®, Tiffany Bow and Tiffany Infinity—iconic collections reimagined to be worn alone or in multiples. Beauty also shines in the bejeweled masterpieces of Jean Schlumberger, sculptural jewelry of Elsa Peretti and the colorful collections of Paloma Picasso. In addition to jewelry, the store will feature the Home & Accessories collection—Tiffany’s take on modern life where creativity and wit collide with the finest materials.

About Tiffany
In 1837, Charles Lewis Tiffany founded his company in New York City where his store was soon acclaimed as the palace of jewels for its exceptional gemstones. Since then, TIFFANY & CO. has become synonymous with elegance, innovative design, fine craftsmanship and creative excellence. During the 20th century its fame thrived worldwide with store network expansion and continuous cultural relevance, as exemplified by Truman Capote’s Breakfast at Tiffany’s and the film starring Audrey Hepburn.

Today, with more than 14,000 employees, TIFFANY & CO. and its subsidiaries design, manufacture and market jewelry, watches and luxury accessories – including more than 5,000 skilled artisans who cut diamonds and craft jewelry in the Company’s workshops, realizing its commitment to superlative quality.

The Company operates more than 300 TIFFANY & CO. retail stores worldwide as part of its omni-channel approach. To learn more about TIFFANY & CO. as well as its commitment to sustainability, please visit tiffany.com.

TIFFANY & CO. and TIFFANY are trademarks of Tiffany and Company.
Contact:

Christy Distefano
christy.distefano@tiffany.com
+1 646 428 5905

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