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Tiffany & Co. Presents the 2013 Blue Book Collection Featuring Jewels Inspired by the Jazz Age

NEW YORK, NY (April 18, 2013)

The new Blue Book Collection draws on Tiffany’s legendary style, its tradition of beauty and excellence and its status as the world’s premier diamond jeweler to create an extravagant, euphoric, magnificent and magical celebration of the Jazz Age.

Blue Book 2013 bursts with the energy and innovation of the Roaring Twenties that transformed fashion and culture and gave rise to American glamour. The preeminent jeweler then and now, Tiffany created the diamond jewelry that adorned sleek new silhouettes and opulent supper club attire. Empowered as never before, women reveled in the refreshing ease of it all, both at work and on the town. Hemlines rose and “flappers” with bobbed hair and fringed dresses danced with abandon at the summit of style—New York—where Tiffany was founded. The metropolis became Tiffany’s muse for diamonds that glittered like the city’s Art Deco skyline.

With the elite of gemstones for which Tiffany & Co. is renowned, Blue Book’s master designers illuminate this fabled period with brilliant creations that explore Tiffany’s Deco legacy, which favored white diamonds and platinum punctuated with colorful gemstones in softly contoured settings. The designers’ breathtaking jewels move with Jazz Age exuberance and flow with the current of modern times.

Necklaces and diamond drop earrings share the sublime grace of New York’s skyscrapers such as the Chrysler building and Rockefeller Center. Bracelets drape the wrist with round and baguette diamonds hand set in the rhythmic patterns of a jazz composition. A corsage suite of voluptuous diamond flowers is stylized with mixed-cut diamonds so discreetly connected they appear to float on the neckline. Sparkling stones contrast with hand-carved onyx and form dazzling fans on black lacquer; and pear-shaped diamonds lavish in size and setting strike a resplendent note amid jewels of sensuous motion that are as effervescent as champagne and as sheer as silk.

Art Deco’s vibrant color palette is reflected in rare, fancy color diamonds, treasures of the natural world that can be found only at Tiffany. Pink, orange, blue and green diamonds of rich color saturation combine with white diamonds in rings of pure symmetry; and rings with yellow diamonds are bordered with sapphires, spessartites and pink diamonds.

The Blue Book Collection also celebrates gemstones Tiffany introduced to the world. Among these are green tsavorite in jewels of great length and movement; kunzite, a lilac-pink gem that accents scroll motifs, blue-violet tanzanite surrounded by a galaxy of diamonds; and pink morganite blossoming among diamond leaves. Gems that Tiffany brought to the forefront of fashion include Montana sapphires and luxuriant turquoise in jewels inspired by Deco’s geometric precision.

Like a hypnotic refrain, the Jazz Age weaves through Blue Book, enticing connoisseur and collector into this totally chic—and outrageous—American moment.

TIFFANY & CO. operates jewelry stores and manufactures products through its subsidiary corporations. Its principal subsidiary is Tiffany and Company. The Company operates TIFFANY & CO. retail stores and boutiques in the Americas, Asia-Pacific, Japan, Europe and the United Arab Emirates and engages in direct selling through Internet, catalogue and business gift operations. For additional information, please visit tiffany.com.

Tiffany, Tiffany & Co. and T&CO. are trademarks of Tiffany and Company and its affiliates.
Contact:
Carson Glover
212.277.5917
carson.glover@tiffany.com

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