News

Maria Sharapova to Wear Paloma Picasso Earrings at the
2010 Australian Open

NEW YORK, NY (January 13, 2010)

Tiffany & Co. today announced that tennis champion Maria Sharapova will wear earrings by celebrated Tiffany designer Paloma Picasso at the Australian Open, January 18 – January 31, 2010 at Melbourne Park in Melbourne, Australia.

The striking earrings reflect Paloma Picasso’s bold and original approach to jewelry design, with drops of polished yellow quartz in 18 karat yellow gold. “Paloma Picasso is known for using colorful gemstones of great scale in her jewelry designs,” Ms. Sharapova said. “I admire her style and reputation as a fashion icon, and I take great pleasure in wearing these elegant earrings on the court.”

The partnership between Ms. Sharapova and Tiffany & Co. covers the four Grand Slam events: the Australian Open, French Open, Wimbledon, and the US Open. During each event, Ms. Sharapova will wear Tiffany earrings that will be sold at Tiffany & Co. stores around the world. The group of earrings, Tiffany for Maria Sharapova, captures the tennis star’s natural grace and gives customers and fans access to the Tiffany jewelry favored by the three-time Grand Slam winner.

Tiffany for Maria Sharapova is available at select Tiffany & Co. locations worldwide.

Tiffany & Co. (NYSE: TIF) operates jewelry and specialty retail stores and manufactures products through its subsidiary corporations. Its principal subsidiary is Tiffany and Company. The Company operates TIFFANY & CO. retail stores and boutiques in the Americas, Asia-Pacific and Europe and engages in direct selling through Internet, catalog and business gift operations. Other operations include consolidated results from ventures operated under trademarks or trade names other than TIFFANY & CO. For additional information, please visit tiffany.com.

TIFFANY & CO. and TIFFANY are trademarks of Tiffany and Company.
Original designs by Paloma Picasso.
Paloma Picasso is a trademark of Paloma Picasso.
Contact:
Carson Glover
212.277.5917
carson.glover@tiffany.com